Stay in the loop

Content Marketing

Pricing plays an essential role in the journey of your potential customers.

Content Marketing

How To Scale Content Creation

Scaling content creation isn’t just a question of producing more content pieces. It’s a much more complex process - if you aim to do it well. 
Vince Moreau
18/10/2023
7 min
Content Marketing

Unlock the Power of Bottom of the Funnel Content

BOFU content marks the end of the buyer's journey. It's what prospects engage with to finalize their decision before making a purchase.
Laura Ballarin
4/10/2023
8 min
Content Marketing

The Content Marketing Funnel Is Killing Your Content Strategy

Let’s explore what the content marketing funnel is, what it means for most brands and marketers, and above all, why it’s probably more of a burden than anything else.
Vince Moreau
26/10/2023
6 min
Content Marketing

The REAL Guide to Fix Content Cannibalization Once and for All

Targeting a keyword over and over again will do more harm than good for your website. Fix keyword cannibalization for good to stop watching your rankings fall.
Laura Ballarin
6/12/2023
Content Marketing

Regurgitated Content is Bad Content – Here is How to Avoid It

“Regurgitated content” is a term Vince came up with to describe copycat and, let’s put it frankly, “bad” content.
Kristin Myshkin
4/12/2023
Content Marketing

Turn Leads Into Prospects with MOFU Content

Many marketers often neglect MOFU content and focus on TOFU or BOFU content instead. That’s a mistake. While it may seem insignificant, MOFU is actually the most important part of the sales funnel. 
Laura Ballarin
7/12/2023
9 min
Content Marketing

A Strategic Approach to Content Amplification for SaaS Businesses

“Amplifying” your content is the fastest and cheapest thing you can do to leverage your content and drive return on your content marketing investment. 
Kristin Myshkin
4/12/2023
7 min
Content Marketing

A Guide to Long-Form Content for SaaS Companies

Long-form content is crucial in the content marketing game, especially in the high-ticket SaaS game – and B2B in general. 
Vince Moreau
8/11/2023
7 min
Content Marketing

Use Content Briefs to Create Content at Scale [+ Template]

The content brief is the first step of a content creation process – be it for blog posts, e-books or white papers – it is also the best way to make sure that all involved parties are aligned at every step of content creation.
Kristin Myshkin
5/12/2023
7 min
Content Marketing

Content Journalism is the Future of Content Marketing

Mixing core journalism practices (research, citing sources, storytelling, etc.) and “regular” Content Marketing allows marketers to create expert and helpful content (mostly) frustration-free.
Vince Moreau
4/12/2023
7 min

Join dozens of software companies growing through content

Transparent. Scalable. Effective. No B.S.
Diversify your marketing channels with us.
Your users will thank you.

Your competitors aren't waiting

Neither should you.